A part of the journey to enjoy

I'm an expert in obsessing about the details and tools I use to create content—and I love it.

From a productivity standpoint, getting lost on the tools adds friction to your process.

It's an entertaining part of the journey that needs to be enjoyed.

As long as it doesn't distract you from the actual goal—shipping—the dedication to ever-improve how you do what you do can make a difference.

In Seth Godin's words, "effort isn't the point, impact is."